L.D. Salmanson

information for successful entry into a dynamic sector of the economy. Companies stay private for a variety of reasons and through a balanced, professional approach, Greencrest works to carefully line-up the research and due diligence requirements of institutional investors with private company needs for strategic information control and considered discretion. We put the time and care into thoroughly exploring each and every potential opportunity, and then deliver informed and up-to-date evaluations. At Greencrest we excel at identifying breaking trends and leading private companies before they make the headlines, as well as generating research crucial to the closing and settlement of complex private transactions. As the leading independent research and advisory service provider specializing in private markets, we are experts in creating value propositions for both the institutional client and private companies. Our team of research analysts and industry professionals has decades of experience in segments like software, Internet, telecommunications, and media—crucial knowledge needed for generating client value. Our name frequently appears in the world’s top financial media outlets, and we gladly use the opportunity to spotlight and share our analysis of exceptional private companies that are changing the world. Greencrest’s uncompromising and independent approach serves to contribute to our clients’ continued success and supports our position as a top gateway into today’s private markets. Our Alliances We have formed a strategic alliance with Knight Capital Americas, a global financial services firm and leader in institutional sales and trading, to create PE Source (http://pe-source.com/), a platform for trading and investing in private shares, to better serve our institutional clients. Furthermore, to help provide the best and most accurate research, we have also entered into a strategic agreement with Instinet to deliver institutional investors more access to our research.