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Louis Victor's  Instablog

Lou Victor is the host of the syndicated radio show "Wall Street to Main Street" which is featured on the NAMC Radio. He has been involved in the financial industry for over two decades, on the retail and investment banking ends. He is also well versed in the advertising/marketing... More
  • Hispanic Consumers Should be on the Minds of Major Marketers In the United States

    It's Friday April 17, 2009 and it's time for me to dive a little deeper into a certain topic. Back in 2005 I did a write up on the topic of how marketers were really missing the mark as it relates to the Hispanic market, and just reviewing the current situation I decided to revisit this topic and just expanding on my current views on it.
     

    Over the past twenty-five years the buying power of the Hispanic community has almost tripled, even in this current economy those numbers continue to escalate. For the first time the U.S. Census has indicated that Hispanics have become the largest minority group in the United States today. They have reached this point five years earlier than reports projected eclipsing African Americans. Advertisers and their agencies have taken notice of this but will they really be able to connect with the Hispanic community.


     

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    Tags: C, JPM, AF, FCF, GGP
    Apr 17 08:37 am | Link | Comment!
  • Wall Street to Main Street April 14, 2009

     Welcome to another segment of Wall Street to Main Street, It was highly anticipated over the weekend that Goldman Sachs would do some type of raise to eliminate the TARP funds that they were given, not the TARP funds that they asked for the TARP funds that the U.S. Government put in their laps. There is a big difference with companies like General Motors or AIG asking for a bailout while other companies such as Goldman Sachs, JPMorgan Chase and even Wells Fargo having no choice but to take it.

     

    Poor Bank of America was nailed to the cross on that Merrill Lynch deal, a deal that the powers that be on Capital Hill asked them to do. Its like an older sibling telling you to do something ridiculous and turning his head the other way when you got in trouble.
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    Tags: C, GS, BAC, GMGMQ.PK, F, WFC, twiter, bloomberg radio, namc radio
    Apr 14 08:04 am | Link | Comment!
  • Twitter Attracts The Likes of Jim Cramer, Howard Stern, P Diddy, Ashton Kutcher, President Obama and Even Myself

    Now lets talk about an explosion in the social networking circles, it was huge when MySpace broke out of the gate and the doubters piled on top of one another until their parent company Intermix Media was taken over by News Corp. The chuckles subsided and was replace by a big thump, wow why would News Corp waste their time and money to invest in that thing?, the simple answer is this , it is visionaries that make history not the sheep in business.

    MySpace was one of the hottest sites on the net having more page views than Google back when it was acquire in 2005, its membership based grew at alarming rates getting the attention of Microsoft and Yahoo at the time. The next big social networking injection was Facebook, it was geared mostly towards the college crowd but grew to the high school crowd and way beyond.

    Enter stage left recently is Twitter, www.twitter.com , and for those that have been living under an social networking rock over the past year, this new dog in the pound seems to have a wee bit more of a bite than Facebook or MySpace anticipated. It is a social networking slash mini-blogging platform that allows users to send their thoughts over a vast network of users, these posting are called Tweets and when you Tweet your reach can be anywhere from the hundreds to the thousands just on Twitter alone. 

    There are cross social networking applications that actually allow you to "Tweet" aka post your updates on Twitter and Facebook at the same time, it seems as though Facebook actuallly is going with the flow, and I wouldn't be shocked if they bought them out at some point down the road. 

    Now the traffic to Twiter has been surging daily, with more and more celebrities and music/tv personalities jumping on board, this social networking fad seems to be becoming a mainstay in more ways than one. 

    Some of the other functions allow users to post pictures for others to view using www.twitpic.com and actually if you utilizewww.tweetdeck.com it is configured into the program. Another platform that has burst on teh scene to actually interact with Twitter is www.qik.com , this platform allows a user to upload actual videos, Tweet them to Twitter and in turn Twitter updates your Facebook status, pretty cool if you ask me.

    I have just started to use Twitter myself, you can follow me at www.twitter.com/louvictor as I even bit the bullet and installed Twitterberry on my blackberry, so I'm looking to use this to reach the masses in under 140 characters.

    Some celebrities or music/tv/radio personalities that you can fidn on Twitter include Jim Cramer from "Mad Money", Tom Keene from Bloomberg Radio, shaquille O'Neal,  P Diddy, Mc Hammer "Can't touch This" , Lance Armstrong, Hulk Hogan, Britney Spears, Howard Stern "The King of All Twitters" , Ashton Kutcher, John Mayer, Good Morning America, Senator John McCain, Chuck Grassley, George Stephanopoulos and during his campaign both President Barack Obama and VP Joe Biden Tweeted away. Now to be fair some of them have their Twitterbugs Tweeting for them, but the ones that do their own tweeting include Shaq, Mc Hammer, Lance Armstrong, Hulk Hogan, Fab 5 Freddy,  Brooke Burke and myself (ha).
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    Apr 09 03:27 pm | Link | Comment!
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