Rick Shea is President of Shea Marketing Inc a firm that specializes in marketing and strategy services for consumer product companies. Mr Shea has 20 years of marketing experience as a VP of Marketing for large CPG companies (Kraft,Unilever,Entenmanns,Malt-O-Meal) Mr. Shea partners with his dad who is former President of Campbell Soup and CEO of Pepperidge Farm.At Shea Marketing they provide their expertise on all aspects of the supermarket industry to leading consumer products companies and financial investment firms.They can be contacted through www.sheamarketinginc.com or through Gerson Lehrman Group www.glgroup.com for individual consultations,speaking engagements or longer term strategy or marketing development ...More projects.
- Description: Company executive. Trading frequency: Monthly
- Interests: Stocks - long, Stocks - short
Shea Marketing Consulting Inc. Shea Marketing is a leading supermarket industry consulting firm.We provide company and food category expertise including market share and sales trends to top financial,consulting and investment firms.Our services include strategic plans,new product innovation,development of annual marketing plans and all ...More
forms of marketing materials.Our founders are strategy and marketing experts and include a former VP of Marketing for Kraft Foods and Unilever and former CEO of Pepperidge Farm. We specialize in the the grocery industry but service all consumer orientated companies with over 60+ years in combined experience leading such well known brand names as Kraft,Campbell's Soup,Pepperidge Farm,Entenmanns,Tombstone Pizza & Malt-O-Meal cereals. We have specialized knowledge in brand strategy,private label,natural and organic foods and also have several fitness and nutrition orientated clients.We serve a wide variety of clients in all aspects of marketing.We are available for short term project work tailored to fit your needs.
Supermarket Battles Supermarket Battles is a website dedicated to grocery industry professionals,financial analysts and consumers.We provide food category market research reports,news articles,ratings of favorite brands,consumer savings tips and a library of free to access FSI's and TV commercials for all major food ...More
brands.(coming soon) Our category research provides a very cost effective way for analysts and investment companies to research key supermarket categories (cereal,soup,sliced breads,frozen products etc) with complete volume and share information on all the top food manufacturers. Our articles provide company and industry insite from over 60+ years of executive experience from our food industry founders(President/VP).Our founders have led top brands in the supermarket industry including Kraft,Campbell Soup, Entenmanns, Thomas, Tombstone Pizza,Malt-O-Meal cereals and many more.They are available for project work through Shea Marketing Inc.
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