I am a private investor and freelance researcher in all things related to publicly listed companies. Having been investing for seven years and here are some of my results: Winners1. MCB Finance (+600%);2. Robert Wiseman Dairies (+20%, company was acquired);3. Evolution Group (+25%, also acquired);4. PV Crystalox Solar (+270%, should have stuck with the company).But like all humans, who are prone to greed, emotion and several other psychological factors would make some mistakes (well, you could say that what's making the market in the first place). Losers1. MBL Group (-75%, got greedy with the juicy dividends);2. Nighthawk Energy (-50%, took too long to bring oil operations to production); 3. Chaarat Gold Holdings (-14%, indecisive management waiting for an angel gold company to invest, but never happened). So, my average portfolio returns for each period 10.21%.Similarly, the FTSE 100 returned 6.11%.The FTSE 250 returned 9.74%.The FTSE AIM INDEX returned -0.08%. Having learned new skills and absorbed awesome ideas for the past two years, as well as getting about writing ability up to scratch (formally and informally). I decided to create a blog that will energize the investment community for you. The objectives are to present understandable ideas, and why they matter to the performance of a particular company. Also, it is important to set out the process of implementing these ideas, so you could apply and incorporate them into your everyday research. Lastly, I want to bring joy to my blog by presenting information in different format and style of delivery. When I’m not working I am: Keeping fit (dumbbells and abs workout), cooking up a storm of a meal, used to travel, finding something good in Youtube, reading Games of Thrones (waiting for sixth installation), and reading my ‘other interests’ (while I waiting for that sixth installation). And, finally I current hold shares in Optibiotix PLC (held since 22nd January 2015) and Polo Resources (held since 18th November 2015).Don't forget to follow me Twitter: @Wh_biz32, and receive useful bits of insights in perceiving the world of finance sensibly.