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Monday, Aug 26
McDonald's to sell chicken wings
- McDonald's (MCD +0.8%) plans to launch a national rollout of chicken wings on September 9 after testing the concept in the Chicago area.
- The restaurant operator will sell Mighty Wings in 3, 5, and 10-piece packages with a choice of nine different sauces.
- Early read from restaurant industry analysts: The development could have an impact on the margins of Buffalo Wild Wings (BWLD -0.1%), although with chicken wing costs on a downward spiral the timing isn't a huge concern. Traffic at Buffalo Wild Wings outlets shouldn't be affected.