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Monday, Feb 6
2012, 2:27 PM
A purchase of Twitter by cash-rich Google (GOOG +0.4%) makes perfect sense, according to The...
A purchase of Twitter by cash-rich Google (GOOG +0.4%) makes perfect sense, according to The Street's Chris Ciaccia. While Google+ racks up impressive user numbers, it lacks the type of social engagement that Twitter delivers as evidenced by its 10K tweets per second seen during last night's Super Bowl. On the flip side, Google is seen as providing what Twitter lacks - a way to monetize the micro-blogging phenomenon. Though debate rages on what a fair price is for Twitter, a mark north of $10B seems necessary to get late investors out at a profit.