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Friday, Oct 11
Beverage watch: Energy drinks and bottled water up, soda fizzling
- Wells Fargo is out with data on convenience store beverage sales in Q3 which indicates energy drinks continue to sizzle while soda sales remain sluggish.
- Coca-Cola (KO), PepsiCo (PEP), and Dr. Pepper Snapple (DPS) saw beverage growth for their brands fall in a tight range of 1.0% to 1.2% during the period.
- Sales of Monster Energy drinks (MNST) shot higher at a double-digit rate to help offset soda sales.
- The early read on Q4 is that diet soda sales will plummet with more consumers shifting their preferences to bottled water and energy drinks.