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Starbucks (SBUX), Comcast (CMCSA), Home Depot (HD), Ford (F), PepsiCo (PEP), and JetBlue (JBLU)...
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Wednesday, December 31, 2008, 12:47 PM ETStarbucks (SBUX), Comcast (CMCSA), Home Depot (HD), Ford (F), PepsiCo (PEP), and JetBlue (JBLU) turn to Twitter to help customers and extinguish PR fires. "There’s a rapid-fire element to Twitter that causes conversations to go viral when something bad happens... Companies that have a Twitter account are prepared."
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