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Yahoo (YHOO) wants to minimize the impact of the huge layoffs that will soon arrive by selling...
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Wednesday, March 14, 2012, 11:30 AM ETYahoo (YHOO) wants to minimize the impact of the huge layoffs that will soon arrive by selling much of its ad technology platform, reports Kara Swisher. She adds Yahoo has already approached MSFT, GOOG, and P-E firm Silver Lake about such a deal, which, in tandem with a subsequent outsourcing deal, would "turn a cost center into a revenue source." The report comes just a few months after Yahoo decided to buy ad tech firm Interclick.
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