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Zynga (ZNGA -7.6%) plummets to new lows on yet another negative note (previous) from Cowen's...

  • Tuesday, June 12, 2012, 10:02 AM ET
    Zynga (ZNGA -7.6%) plummets to new lows on yet another negative note (previous) from Cowen's Doug Creutz, who reports the company's daily active users fell significantly for the second straight month on the back of declining usage for nearly all of its games. Creutz suspects interest in PC-based Facebook (FB +1.6%) gaming may have peaked as users shift their attention to mobile games (ed: it's also possible intensifying PC competition is hurting Zynga).
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This news story has 8 comments:

  • As a long term bull but having no position in Zynga it will be
    interesting as well as profitable to watch this scenario play
    out as the company repositions itself in the marketplace.
    The stock is now down over 60% from its high and still shows little
    sign of leveling out.
    What I anticipate, is the timing to choose the right point of entry. It is coming soon. As of now Zynga has become underpriced, this does not mean that it should be bought....yet.
    Facebook: I am watching the short positions build up in Facebook.
    Presently, the stock holds at the $27 level.
    My opinion: both stocks should trade higher-later this year.
    12 Jun 2012, 10:24 AM Reply Like
  • Agree,
    FB and ZNGA will trade much higher after the summer.
    12 Jun 2012, 10:52 AM Reply Like
  • Riding on the back of the presently precarious Facebook isn't helping. Perhaps legalized gambling IS Zynga's ticket up.
    12 Jun 2012, 11:26 AM Reply Like
  • I don't understand why Facebook is so crucial to Zynga. I play many Zynga games on my iPhone, so I'm sure mobile users will continue to play Zynga games on their phones. Now, if people stop playing the games regardless of platform, that is a different issue.
    12 Jun 2012, 12:25 PM Reply Like
  • I really think most people do not realize the vast potential zynga has when online poker is accepted state by state. They have the largest poker player base in the world. If only a small number of play money players are converted it would still be insanely profitable. Although I believe they can convert a fairly large % of their player to real money. If they do here are some number to consider.
    http://bit.ly/KyJYnE
    12 Jun 2012, 01:22 PM Reply Like
  • those who want to play online poker for real money either already do it at bodog.com, or 100 other sites that will open up soon after legislation changes.... znga is not for gamblers....
    12 Jun 2012, 04:29 PM Reply Like
  • I disagree on the bodog etc. Perhaps a small pocket of players. But not the mainstream after the crackdown. Online poker will be state by state at first and I suspect will force national legislation. California is the state to watch who grabs the market first. Zynga certainly has the potential and has more upside than say the brick and mortar casinos that will likely strike a deal with them.
    13 Jun 2012, 02:40 AM Reply Like
  • Sold at 6.30 after buying around 8 prior to the horrific fb debut. ZNGA is going nowhere but down - hardly a good growth potential especially with such a competitive market. I almost bought in today at the 4.75 mark strictly as a short term trade but I just don't see the value.
    13 Jun 2012, 02:27 AM Reply Like
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