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Apple's (AAPL) next-gen MacBook Pro is "much less accessible than anything which has ever...
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Friday, June 15, 2012, 2:48 PM ETApple's (AAPL) next-gen MacBook Pro is "much less accessible than anything which has ever carried the 'Pro' name in the past," observes Felix Salmon. The device's RAM, solid-state drive, and battery can't be replaced/upgraded, and even some of its screws are proprietary. This gives consumers more reason to purchase a $349 AppleCare Protection Plan, and demonstrates how recent Apple products have a "built-in obsolescence" that drives future upgrades.
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This news story has 16 comments:
or drives people away!
The first step in destroying the Brand is to cheapen its value (Maxwell house started to use cheaper beans in its mix to boost profits, works in the short-run death in the long run). The insurance part smacks of desperation because as anybody selling this stuff knows, the profit in the insurance blows away the profit from the product but it creates the impression of product unreliability in the mind of the consumer.
However, insurance is a "fear" purchase so at some point the idea that you can't fix the product is going to discourage buying at the replacement stage especially when you factor in the total cost of buying. I suspect only the diehards will do it and new buyers (like me) will be that much more unlikely to give them a try.
I put together a dozen or so desktops together for myself and my friends, but I don't think I'm good enough to fool around with notebooks.
I do agree with the idea that these upgrades are less necessary.
But more than this I'm beginning to chafe at the software controls of various sorts that are kind of annoying.
For instance, how hard it is to get rid of the bloat that accompanies the OS, or for instance the extras that come with final cut.
Hardware moves more slowly than software, but if at some point a disruptive force emerges in this sector, Apple strikes me as vulnerable. (dons flame-retardant jersey). But, I thank them for the money they made me! And, even though I'm less enthusiastic about their ethos, I still buy their products (laptop, desktop, phone, tablet) and they mostly work ok for me.