Publisher Hearst Corp. plans to compete head-on with Amazon.com's (NASDAQ:AMZN) Kindle store...

Publisher Hearst Corp. plans to compete head-on with Amazon.com's (NASDAQ:AMZN) Kindle store with a new digital service called Skiff, which will sell digital versions of newspapers and magazines for e-readers. Hearst says Skiff publications will more closely resemble their print counterparts, including advertising, which could make them more lucrative for media companies.