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Facebook to the rescue: Casinos see non-cash games on Facebook as a key way to introduce...

  • Friday, June 22, 2012, 7:02 AM ET
    Facebook to the rescue: Casinos see non-cash games on Facebook as a key way to introduce potential gamblers to their brands and whet their appetite for live play. Over the past year, Caesars (CZR), MGM Resorts (MGM), Boyd Gaming (BYD), and Wynn Resorts (WYNN) have all bought or partnered with an online game developer on the hope they can get gamers off the couch and into a casino.
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