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Electronic Arts (EA +3.7%) boasts Madden NFL 13 sales are up 8% Y/Y on "HD platforms" (that...
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Thursday, September 6, 2012, 4:06 PM ETElectronic Arts (EA +3.7%) boasts Madden NFL 13 sales are up 8% Y/Y on "HD platforms" (that excludes the Wii) over last year's addition to the mainstay football franchise, in spite of a weak console gaming market. Total week 1 Madden sales are believed to be north of 1.65M. It looks as if EA's investment in a new animation engine is paying off. (day 1 sales)
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