Market Currents
Facebook (FB) roundup: 1) Having pleased iOS users by boosting the performance of its core app,...
-
Friday, September 21, 2012, 6:47 PM ETFacebook (FB) roundup: 1) Having pleased iOS users by boosting the performance of its core app, Facebook is now promising to update its mobile apps - secondary apps such as Messenger and Camera included - every 4-8 weeks. 2) Facebook is testing the automatic syncing of pictures taken with Android phones to a private Facebook folder, as the company tries to strengthen its photo-sharing lead. 3) A week after Mark Zuckerberg suggested Facebook will build a search engine, it has rolled out a search activity log feature.
Other date
TECH ETFs IN FOCUS
Latest Tech Articles
This news story has 2 comments:
However, after the recent movement in the stock price, I believe that they will outperform in the short and long term. They have many growth catalysts, including their clever real time bidding system, expansive ecosystem, developing third party app advertising platform, global account/username inventory, ability for an e-commerce ecosystem in any format (daily deals, deals, payments), and increased usage.
Their greatest driver for growth as of now, and still within this fiscal quarter, is their sponsored stories via mobile. These have been intelligently implemented into the FB user experience. They started out on the side bar, easy to ignore, but nevertheless there. Then they moved on the PC news feed, a bit more difficult to ignore, actually pretty annoying.
The user experience is getting better and more addicting. For full disclosure, I am a very infrequent consumer of FB's products, but whenever I do use their service(s), I notice I get carried away and pull away. They have some of the best talent working for them on their core revenue generator, monetization.
I believe they will show a moderate to strong growth in their mobile revenue and an equivalent or greater growth in their PC revenue. I also think that usage numbers will go up, though daily users may go down, however, top and bottom line are most important to investors. We may have seen the bottom, but by no means am I confident that this stock will only go up.
I am long Oct $24 and Jan '13 $30 calls.