Electronic Arts' (EA +0.6%) sports franchises are giving the company a lift as it struggles with...
Wednesday, October 3, 2012, 2:13 PM ETElectronic Arts' (EA +0.6%) sports franchises are giving the company a lift as it struggles with a weak console gaming market. The company boasts it sold over 4.5M copies of FIFA Soccer 13 in its first 5 days of availability, supposedly making it the "biggest video game launch of 2012" thus far. FIFA 13, popular in the U.K. and other international markets, launched to strong reviews on Sep. 25. (Madden NFL 13 sales)
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