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Best Buy (BBY +0.2%) plans to match the prices of Amazon this holiday season in order to cut...

  • Friday, October 12, 2012, 7:03 AM ET
    Best Buy (BBY +0.2%) plans to match the prices of Amazon this holiday season in order to cut down on the number of shoppers who sample items then leave the store to make an online purchase. The aggressive move comes despite previous protestations from the firm that the "showrooming" effect is exaggerated and with the retailer's new E-commerce head making noise.
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This news story has 3 comments:

  •  
    meets revenue, going to loose cash on hand
    12 Oct 2012, 08:10 AM Reply Like
  •  
    The STOCK price will follow the discounted matched price. Then what? The value of the company will continue to go down, making a take over the next step or close the doors. Great move by the new CEO. Although with his pay package, "Why Not". He may be smarter than what we thought. He could be back in France by the spring.
    12 Oct 2012, 10:08 AM Reply Like
  •  
    Gee...does everyone live in "flatland" around here? Just because reports of consumers "show rooming" might well BE exaggerated, do you think that means that Best Buy can't take advantage of the situation...no matter how small that percentage might be, those are STILL customers willing to spend in your store!

    Sometimes, I believe you people over think this stuff...
    19 Oct 2012, 11:23 AM Reply Like
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