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An 8GB Wi-Fi-only version of the iPad Mini (AAPL) will cost just $249, according to an inventory...
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Monday, October 15, 2012, 10:30 AM ETAn 8GB Wi-Fi-only version of the iPad Mini (AAPL) will cost just $249, according to an inventory screenshot leak - that would make the device, expected to sport a 7.85" display, $50 more expensive than the 7" 8GB Nexus 7 and 16GB Kindle Fire HD. But a 16Gb Wi-Fi version will go for $349, as will an 8GB 3G/4G version. The most costly model listed (a 64GB 3G/4G unit) will reportedly sell for $649. Apple is expected to unveil the Mini at an Oct. 23 event. (retina MacBook Pro)
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This news story has 95 comments:
It's just a simple fact that when you have $150 billion in cash, as Apple currently has, if you wanted to undercut any competitors price structure, Apple could do it easily. Apple doesn't have to do that. Why? Because at this moment in time, Apple has the single BEST brand name recognition in the world as far as electronics are concerned. That isn't going to change anytime soon.
That statement sticks in #pirota's craw and he just can't stand it. LOL
Did I miss any?
- Samsung has been selling the Galaxy Bath Salt3 in a bigger bottle for less than Apple's 'water turned to wine' for months.
- Android has been giving away the formula to wine so long as you let them put their advertisements on the bottle so it's more "Open" wine.
- Amazon is paying people to take wine with a cheese list and one sip ordering.
Apple has taken away none of my money....I have spent it on what I wanted and have received it back many times in use and value....I've put tons of milage on my phones and my iPad...we get good value, or else we won't buy more....
You can't sell your contract with AT&T or Verizon to anyone. With an Apple product, you can get most of your money back.
Perhaps that's why your country is where it is today. No thinking Maybe someday you'll throw off your communist heritage. Not you personally, but the other people in your country.
But if you want to make a similar point we can do it strictly on cost. A two year contract with AT&T or Verizon with a data plan can easily run $2,000. An iphone 5 is $199 [16G]; over 24 months that's $8.29/month. Which is less than the data plan by itself. And that iphone 5 will have residual value at the end of two years while your 2 year contract is worthless to the buyer.
Does anyone have any doubt that the someone makes a killing over either the service providers or phone manufacturers on a profit basis? What do those anti-scratch films put in smartphones and tablets cost to produce vs. what they sell for?
"Profit margins at Verizon Wireless hit a record 50% in the third quarter based on calculations of earnings before interest, taxes, depreciation and amortization [EBITDA], beating consensus analyst estimates compiled by Bloomberg. "
http://bit.ly/Ujm9s8
pirota looks desperate.
Just for the heck of it, I was looking over some Android websites ... those people are OBSESSED with Apple. I don't believe it's reciprocated. Apple users don't really care about Android users.
Seems like when a new Apple product is released Android fans come out of the woodwork and shout from the rooftops how terrible it is.
When a new Android device is released... Apple fans don't notice.
When was the last time anyone stood in line for a Samsung phone?
Probably because of this
http://bit.ly/TV64sz
http://bit.ly/QJAnNS
http://cnet.co/TV64IQ
Apple has scuffled in court with HTC and Motorola on occasion too, Samsung gets the lions share of litigation because they are most blatant at copying. Both Google and HTC have come out and suggested most of what Samsung got blasted on was not part of the core Android system, it's stuff Samsung did to clone Apple.
I'm certain the fact that Samsung is their biggest competitor also plays into it.
http://bit.ly/RNvHqL
http://bit.ly/PqmgMn
Though I do find it humorous that Samsung dings the iphone for it's small size and now comes out with a mini GS3.
NOK was the first company to file suit in the smartphone patent wars. ...
http://bit.ly/SXZkYV
I will say I have no problem who "started it". A company has a right to protect their IP and a responsibility to their shareholders to do so.
Keep in mind however that the competition is also squeezed. Galaxy Note BOM is $260, iPad $316 both for 16gb both $499.
http://bit.ly/QIcjuW
Nonetheless, the build out of the iPad line is similar to that of the iPod, as you make your way down the price chain for iPods you find the profit margin decreases as well.
Hence the important thing for investors is not that the iPad mini will have a smaller profit margin, rather that this does not deviate from Apples core strategy whatsoever. This is right in line w Apples core plan which has returned great revenues and growth, no news here.
Of course past success doesn't guarantee future profit, but this is a normal step for Apple.
And now the iPhone 4 is free with a contract.
It outperforms all the cheap Droids and ties into the Apple Eco system. Maybe low margins but still puts dollars in the bank.
Finally... the non-trivial profits from accessories. Most people buy a cover for the iPad and extra cables are also likely. Those are high margin items which can boost the profit per unit on the iPad mini in a hurry.
There was that iPhone4 prototype that was left at a bay area bar. I wasn't even an investor in AAPL then and I remember that.
If Antenna-gate had happened after Steve Jobs had died, people would have said "Apple would never have made a slip up that bad while Steve Jobs was around." If Tim Cook was to mis-priced the iPad Mini and had to go back and refund millions of users money, people would say "Steve Jobs would never have made a gaff like that"... yet he did and wound up issuing hundreds of thousands of refunds to outraged customers for 'overpriced' iPhones.
The man is dead, not perfect, holding Cook and Apple up to some mythical version of Jobs which never existed is pointless.
If the site is legit, it's far more likely the units on that page would be in Euros since it's a german. The USD price would likely be higher than that.
They must be counting on making their money through services. What are those and how much can Apple make from them? I can readily see how Amazon does it, but not Apple.
"Peter Oppenheimer - Chief Financial Officer, Senior Vice President
...Regarding the App Store and the iTunes stores, we are running those a bit over break even and that hasn’t changed."
Apple tolerates low-margins on content sales, which carry significant royalties, in order to enable sales of their high-margin devices.
We'll know in two weeks.
Interesting, in that it doesn't seem to be a "for profit" business....Charitable, Unless you are Circuit City, Best Buy, Borders, or Barnes and Noble, or someone who wants more choices and likes to actually see and try the products.....I like the low prices, but they are like the black hole of retail...
It's got the demand, it just needs to beef up the supply.... a headache that all of Apple's competitors wish they have.
I am guessing that the mini will eat into the competition far more than its own products...
This is a German screenshot - so all prices are in EURO!
The US$-prices should be up to 25% higher - if the prices in the shot are real - maybe they are only placeholder for the prices to be announced later!
I view it as what the best innovative companies do, face the fear and press forward, or be left behind in the dust....Apple's top selling device used to be the iPod, did they canabalize themselves when they released the iPhone? Just think what would be lost if they did protect their iPod?
Google has been going crazy over the past few months, and I guess everyone finds out today if it was justified....
...unfortunately AAPL resonates somewhat with GOOG, so it's getting pulled down with it....par for the course though....
The call was only a few days ago....from that call, AAPL is about even and GOOG is WAY down....and they halted the stock....this may not be over yet....
Sept 24th on Mad Money:
http://bit.ly/TwztDH
AAPL was 690
GOOG was 749.
Both are down big
I'm not referring to that one....it was recent.....
I'm too busy right now to hunt it down for, you....
http://bloom.bg/RHgtmz
1 year return of AAP: 105.69%
http://bloom.bg/RMKsNb
Pretty close.