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Chewbacca meets the Incredible Hulk: Disney's (DIS) deal to snap up the Star Wars franchise for...
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Wednesday, October 31, 2012, 8:24 AM ETChewbacca meets the Incredible Hulk: Disney's (DIS) deal to snap up the Star Wars franchise for a cool $4.05B has the entertainment industry buzzing and analysts chatty. Barclays says the company will monetize the property and roll it through the Disney ecosystem, while both JPMorgan and Wells Fargo call the purchase positive for future earnings. By all accounts, the relationship between 2%-Disney owner George Lucas and the House of Mouse will remain positive with Lucas adding creative input, but not calling the shots on scripts. DIS +2.5% premarket.
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This news story has 7 comments:
Though it will take some time to get used to Mickey and Minnie playing Han and Leia.
John Lasseter
I think that is really the key to Star Wars' success. Lucas had too much creative control over the last(newest) 3 installments. DIS has got it going on!