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Burger King (BKW -2.3%) attributes part of its success in knocking out five straight quarters of...
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Wednesday, October 31, 2012, 1:04 PM ETBurger King (BKW -2.3%) attributes part of its success in knocking out five straight quarters of same-store growth to menu innovations that have resonated with consumers without cannibalizing sales. The restaurant chain uses ice cream and smoothies promotions to bring traffic into stores where premium products are helping to drive up the average check.
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