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Steven Davidoff argues the hotly-debated Netflix (NFLX -1.9%) poison pill is a "non-event" that...
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Tuesday, November 6, 2012, 3:25 PM ETSteven Davidoff argues the hotly-debated Netflix (NFLX -1.9%) poison pill is a "non-event" that if anything is shareholder-friendly. The Ohio State professor notes the company used benign language and is noncontroversial in the adoption of the anti-takeover measure. At the end of the day, he writes, with Carl Icahn's stake below 10% the activist investor will be unaffected in a large part by the poison pill.
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So what happens going forward? Netflix has to acquire far cheaper licensing for its content delivery in order to increase earnings. That will become possible only when that content is delivered simultaneously to 10, 20 or more comprable networks. Costs will drop, but so will revenues.
It's lose lose, unfortunately, for Netflix shareholders. For consumers, its wonderful.
What the heck was Icahn thinking? Surely he wanted to game the system or take over a majority interest, maybe to put together some other deal. But now he'll just dump shares right? I can't read minds but I'd be pissed and want to get out if I were him. And quite nervous looking at the media marketplace and the market at large for the next 4 years.