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U.S. kids again want iPads for Christmas ... and so do a lot of their parents. A Nielsen survey...

  • Wednesday, November 21, 2012, 5:21 PM ET
    U.S. kids again want iPads for Christmas ... and so do a lot of their parents. A Nielsen survey found 48% of kids aged 6-12 and 21% of kids aged 13+ are interested in buying an iPad (AAPL) over the next 6 months. That's similar to last year's numbers. Meanwhile, an Ipsos poll found 1/3 of U.S. consumers to be interested in buying a tablet this holiday season. 25% of them want a regular iPad, 15% want a Kindle Fire, another 15% a Samsung tablet, and just 8% an iPad Mini. NPD's Richard Shim estimates Q4 North American tablet shipments will total 21.5M, easily outpacing notebook shipments of 14.6M.
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This news story has 33 comments:

  •  
    All these are good news for Apple and I want to get reflected in stock price.
    21 Nov 2012, 05:36 PM Reply Like
  •  
    Do kid's parents want to pay up?
    21 Nov 2012, 05:51 PM Reply Like
  •  
    You can get a mini for $329. A regular sized for $499. Not exactly disrupting the holiday budget for most.
    21 Nov 2012, 07:20 PM Reply Like
  •  
    if they want their kids to love them
    22 Nov 2012, 08:10 AM Reply Like
  •  
    You can buy an ipod touch - which is essentially a small iPad - for as little as $199.

    From there it scales up as far as you want it to.

    Apple has choices at every price point. I think they are going to have a killer holiday.
    21 Nov 2012, 06:01 PM Reply Like
  •  
    Eh, not so much. Having both the touch and iPads, they're significantly different. Still cool, Still useful, but different.
    21 Nov 2012, 07:08 PM Reply Like
  •  
    As a parent of a 7 and 9 year old It's a much better price point than PSP....games are either free or 2-3 dollars at most compared to $30-$40 per game per game. The game/app is purchased once and shared by all. Video, pictures and the ever popular Netflix are also a crowd pleaser. Yes, I believe the mini will be a big hit this holiday season........
    21 Nov 2012, 06:16 PM Reply Like
  •  
    Just watch out for those in-app purchases.
    21 Nov 2012, 07:11 PM Reply Like
  •  
    They don't have the password so I'm safe......thanks though.
    22 Nov 2012, 03:08 AM Reply Like
  •  
    Know adults who went to buy one I pad and bought one for every member of a family of 5. The mini I pad should be "just right"!
    Who wants to tap their phone and exchange a play list???? A 14 year old only but then they would have to buy a Galaxy and that is just not cool.
    21 Nov 2012, 06:37 PM Reply Like
  •  
    I'm still confused over the value of that as a feature. I've never felt the urge to swap playlists with a buddy. Is that something kids even do?

    It's not even clearly defined, do you have to have the same music on your device already or does it give you access to stream those songs somehow? Can some Samsung owner please shed some light here, what exactly does it do and whats the point?
    21 Nov 2012, 07:10 PM Reply Like
  •  
    There's a point, but it's not a major selling point for the phone, even if Samsung tries to present it as one.

    NFC just isn't there yet. That's why Apple hasn't adopted it.
    21 Nov 2012, 07:24 PM Reply Like
  •  
    Actually there's an app for that been out two years I believe - Bump. It wasn't popular enough for Apple to buy it or implement it.
    22 Nov 2012, 12:31 PM Reply Like
  •  
    I've seen bump, its fascinating technology, they use the physical bump of your hands, your location, and some pretty neat math to determine who to send the data to. The neat thing is it works with any phone with an accelerometer which is pretty much... every modern cell phone.

    They also have an app where you 'bump' your spacebar with your phone to shoot pictures onto your desktop. Pretty crazy.
    22 Nov 2012, 10:17 PM Reply Like
  •  
    I just finished reading use of JailBreak to overcome what Apple has done to the i(diot)Public to fleece them of their money by going for proprietary connections (charge $25 for a cable), no USB port on iPad (and similar restrictions), no way to add additional memory or devices etc. etc. (read for example http://zd.net/TgVIBe though it is 2 year old article) that reminded me of companies such as DEC that made big money by such tactics for a while but failed later when open source software etc. gained traction. I guess Apple has the advantage that it cornered the iCrowd (and not the tech savvy) and that perhaps will keep them going little longer. Watch out when the economy turns south.
    21 Nov 2012, 07:47 PM Reply Like
  •  
    In 8+ years buying Apple stuff I've bought 1 cable and it was an aftermarket retractor for $5. Even if you assume I have to buy Apples cables, worrying overmuch about saving $10 on a cable thats going to last 5-10 years and work on 10+ devices is just not high on my list of concerns.

    I have enjoyed a variety of Apple friendly accessories, clock radios and such. I am a little bit bummed that they don't work with the new phone, but I've been eyeballing some nice Bluetooth and Airplay alternatives for a while regardless.
    21 Nov 2012, 11:30 PM Reply Like
  •  
    you don't have a clue
    22 Nov 2012, 08:13 AM Reply Like
  •  
    Is there more viruses and hacking to open source?

    No USB port or SD card slot is a bummer but I've made the choice a couple of years ago to move to the Apple iOS and O/S so everything plays nice together & is easy for me to use right out of the box.
    22 Nov 2012, 11:51 AM Reply Like
  •  
    You do realize that the cable, as always, is free at purchase of an iphone?
    22 Nov 2012, 12:32 PM Reply Like
  •  
    "Watch out when the economy turns south" Where do you think it has been for the past five years? As far as "tech savvy" is concerned, I definitely am not in that group. We like Apple products because we don't have to be "tech savvy" to have a good experience with their products. That, my friend, is why Apple is so successful.
    21 Nov 2012, 09:40 PM Reply Like
  •  
    I asked two 20 year olds today why they bought iPhone 5 instead of SIII or Lumia 920. Interesting what they said, "It's so easy to learn, it's cool looking, and everyone has it." Both first time smart phone users. Heavy tech savvy one produces videos.

    They both said iPad is next. They are buying for themselves, not parent gifts.
    21 Nov 2012, 11:31 PM Reply Like
  •  
    As a owner of a mini that replaced my iPad I can tell you the mini will be a major blowout. A perfect device for me.
    22 Nov 2012, 07:49 AM Reply Like
  •  
    bgold1955 by replaced your iPad did you get rid of it?
    We just added, our iPad 2 still works good.
    IMO it's best to buy the 64gig versions of the iPads

    Love my new mini, got the 4G version to tide me over until our dumb phone(s) contract runs out then will add 2 more iPhone 5s to our house.
    22 Nov 2012, 11:59 AM Reply Like
  •  
    I'd say the emphasis is on "everyone has it." No one dares to be an individual any more. I'm reminded of the Dr. Seuss story about the star-bellied sneetches.
    22 Nov 2012, 02:50 PM Reply Like
  •  
    Might be MORE sad if everyone is defining their individual uniqueness by buying phones....it's better expressed through what you think and what you do, rather than which phone one buys....
    22 Nov 2012, 03:07 PM Reply Like
  •  
    Worth repeating:

    NPD's Richard Shim estimates Q4 North American tablet shipments will total 21.5M, easily outpacing notebook shipments of 14.6M.

    The PC is now the third fastest selling computing platform in the US, behind the smartphone and the tablet.
    22 Nov 2012, 03:18 AM Reply Like
  •  
    Only in America do we give thanks for the things we have, and then the next day go buy stuff we don't need.
    22 Nov 2012, 09:27 AM Reply Like
  •  
    A good problem, no?
    22 Nov 2012, 12:01 PM Reply Like
  •  
    We teach a class at our church about money, I do the teen class, one quote from the material, "... We spend money we don't have, to buy things we don't need, to impress people we don't even like!"
    22 Nov 2012, 12:40 PM Reply Like
  •  
    we should all tell that to the gov't. who doesnt listen and doesn't care...
    22 Nov 2012, 05:52 PM Reply Like
  •  
    The numbers in this survey are suspect at best. 21.5 total tablet shipments? The iPads alone will exceed this. Also, the proportion of tablet buyers interested in an iPad relative to the others seems absurdly low. I do a lot of traveling and the only tablet I see is an iPad, w/ an occasional reader mixed in for good luck. I'd suspect that the iPad share in the U.S. is at north of 60%. The iPad has become synonymous w/ a tablet. I don't know any kid bugging their parents for a Kindle Fire or a Samsung.
    23 Nov 2012, 09:21 AM Reply Like
  •  
    I would argue that one of the primary appeals of an iPad is that it will bring you things you didn't even know you needed - until you discover them.

    An iPad is a tool. Tools can build toys, nuclear weapons and artificial hearts.

    It is an instrument of wonder. Knowledge, joy, human connection, distraction, how to boil an egg and on and on - it's quite a lot for $329.
    23 Nov 2012, 09:29 AM Reply Like
  •  
    Totally ditto on the knowledge: and with the mini, anywhere at any time.

    For the added portability I'm gladly sacrificing some screen size.
    26 Nov 2012, 02:46 PM Reply Like
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