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Black Friday shopping will be the headline story in retail for the day, but the underlying plot...

  • Friday, November 23, 2012, 6:51 AM ET
    Black Friday shopping will be the headline story in retail for the day, but the underlying plot will be the effect online channels have on the total sales hauls. Though various trade groups tag Black Friday weekend shopping to see a 3% to 4% rise this year, online shopping is expected to increase by closer to 15% heading into Cyber Monday. Online has also been where the winners and losers in the sector have been separated with major online forces such as Macy's (M) and Dick's Sporting Goods (DKS) roaring to huge gains - while the likes of J.C. Penney (JCP) and Big Lots (BIG) limp along.
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  • M 12.86 P/E with a PEG of 1. is still inexpensive retailer, and it is the best in the bushiness for the consumer. It takes market share from its competitors with its morning 10. of 25. coupons. M's maze also has the consumers eyeing something different at every turn. JCP needs to reinstate those coupons. JCP's survival does hinge on the idea that the consumers trend will be upscale, which can be seen in the restaurant lines outside of certain steakhouses and also the likes of Olive Garden and Applebee's. I myself love JCP's open style art centric displays. The shoe showroom area is delicious. I hope they have assistants there so I can sit down and have that clerk help me like the old days at shoe stores. They used to have gas station attendants pump gas for you too. One can dream can't he. Prices on coats are down already from last years inventories. If the weather persists on being warmer, hold off on the coat purchases and use those 10. off 25. coupons at M, then nail it after Christmas is over and purchase some in FEB. Same with boots, by them in summer, but if the weather turns you change with that. Had M at 22. sold at 27. it still a great stock at a attractive value. If you wish to purchase buy in stages, if It goes higher after your first buy, what a problem to have. Thank You for that one J.C. We held 1350 lets see if we push up to 1410. and hold. The consumer debt is down, so lets see if they are buying in the mid points of DEC or if they hold more to the after specials .
    23 Nov 2012, 08:05 AM Reply Like
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