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Wednesday, Dec 12
2012, 3:25 PM
20th Century Fox (NWS -0.1%) sees Life of Pi run up smashing totals at the box office in China...
20th Century Fox (NWS -0.1%) sees Life of Pi run up smashing totals at the box office in China after the movie was a critical success in the U.S. - but only put up modest sales numbers. The bigger issue: Movie studios increasingly factor in the response in China to their development decisions with Chinese audiences eager to pay the premium prices for the IMAX or 3D formats. On that note, the antagonist army in Red Dawn was changed to North Korean from Chinese late in production, with hardly a thought to the plot.