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Even as many fret about mobile monetization, eMarketer is hiking its 2012 U.S. mobile ad sales...

  • Tuesday, December 18, 2012, 1:28 PM ET
    Even as many fret about mobile monetization, eMarketer is hiking its 2012 U.S. mobile ad sales forecast to $3.84B from a prior $2.61B. Also, its 2013 and 2014 forecasts now stand at $6.97B and $10.94B. That could be lifting Millennial Media (MM +5.7%), whose 2013 and 2014 estimates are now at $138M and $199M, and Pandora (P +4.3%), which is at $347M and $496M. Market leader Google's (GOOG) U.S. sales are now expected to total $2.17B in 2012, $3.98B in 2013, and $6.33B in 2014. For Facebook (FB), the numbers are $339M, $851M, and $1.22B. (previous)
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This news story has 2 comments:

  •  
    Velti is under-played and under-valued. It's experience and patent portfolio puts it in a very competitive position. Recent actions showed management's commitment to increasing revenues, profit margins and share value.
    18 Dec 2012, 01:47 PM Reply Like
  •  
    Well played fred; yours is the only ad I've actually read in a donkey's age! You really caught me with that one.

    Have we really evolved (?) to a stage where ad income is the "be all" and "end all" of a company the size of FB? I would find that very sad.
    19 Dec 2012, 05:40 AM Reply Like
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