Though Apple (AAPL -0.5%) is known for taking a perfectionist approach to hardware, 99% of the...
Friday, January 18, 5:18 PM ETThough Apple (AAPL -0.5%) is known for taking a perfectionist approach to hardware, 99% of the products that pass certain milestones end up being made, says iPod "godfather" Tony Fadell. By contrast, at many electronics conglomerates, "nine times out of ten, or 99 times out of 100, they would kill the project" before completion. This, to Fadell, helped create a unique atmosphere. "When you’re in a culture that has a point of view, and drives to launch everything it does, you know you’re on the hook and you better bring your best game every time." (Jony Ive: I, II)
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