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Don't look now but shares of Green Mountain Coffee Roasters (GMCR +2.6%) have shot right past...
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Friday, March 8, 3:46 PM ETDon't look now but shares of Green Mountain Coffee Roasters (GMCR +2.6%) have shot right past $50 and continue to trek higher as many of the dire predictions from the bear camp seem to be falling away - in particular the death-by-Verismo argument. (Google Trends: Keurig/Vue vs. Verismo). Next phase: With Starbucks (SBUX +1.2%) not doing so bad itself, does this mean the market is plenty big enough for both companies to prosper in the coffee machine/consumables space?
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