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  • Singlepoint, Inc. (SING) Technology Capitalizes On Rapidly Growing Mobile Culture 0 comments
    Oct 9, 2013 2:17 PM

    Singlepoint is a mobile application service provider and mobile marketing agency. The company provides solutions for clients to conduct business transactions, accept donations, or launch targeted communication campaigns via mobile device.

    Roughly 61 percent of Americans own a smartphone, according to research from the Pew Research Center's Internet & American Life Project. This growing mobile culture represents a vast opportunity for communication not only between individuals, but from businesses to consumers as well.

    When a company uses opt-in mobile messaging to interact with their customers, it creates invaluable personal interaction and a 97% guarantee that the message will be read. This communication keeps subscribers involved in what the company is doing and fosters brand interest loyalty.

    This kind of marketing also boasts an attractive return on investment. There is a response rate of 20-70% with text marketing - it's a broad range but is significantly higher than a response rate of 1.5% with print, TV, and radio.

    The technology SING has developed leverages these key points, enabling its clients to create mobile marketing campaigns with SMS text services that directly connect to the client's target market. Furthermore, the company can conduct ecommerce via mobile device through a secure payment portal.

    The highest growth for any payment type from now until 2018 will be in mobile payments, according to a report by Javelin Strategy and Research. Javelin predicts that the industry push for mobile payments at the point of sale would increase from $398 million last year to $5.4 billion in 2018.

    SING's platform is fully integrated with wireless transactions and is available through any wireless carrier, on any device and from anywhere in the world.

    While SING's technology is applicable to any business or organization, the company has taken particular interest in faith-based and non-profit niche, which yield high-volume donations. Using mobile donations is an engaging and interactive way for donors and fundraising campaigns to execute a convenient and highly successful campaign.

    For more information, visit SinglePoint.com

    Please see disclaimer on the QualityStocks website: disclaimer.qualitystocks.net

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