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StreamTrack, Inc. (STTK) Leverages Unique Platform To Provide Full-Circle Services

Nov. 25, 2013 5:47 PM ETSTTK-OLD
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StreamTrack is a digital media and technology services company that provides an array of audio and video streaming and advertising services through its RadioLoyalty™ platform. The platform is a web-based and mobile player designed for broadcasters and advertisers as a way to manage streaming audio and video content, social media engagement, and ad serving.

On one hand, the platform enables users to listen choose from a database of thousands of radio stations to earn loyalty points that can be redeemed for merchandise.

At the other end of the spectrum, advertisers can utilize the RadioLoyalty platform as a cost-effective means to reach their target audience from one source at scale. Advertisers can pick their desired demographics, formats and geographic areas to launch a targeted campaign.

In the middle are the broadcasters, which use the platform to increase their audience and revenue. The service is free-of-charge for broadcasters, requiring only the time and space in the player. As listeners redeem their RadioLoyalty points for merchandise, the broadcasters are generating revenues. RadioLoyalty is designed to increase listener times to create more bottom-line for these broadcasters.

StreamTrack's portfolio also includes the following trademarked technologies: UniversalPlayer, WatchThis, AdMaximizer, ReplaceAds, HDIRadio, Jetcast, and StreamTrack Media. Each technology employs a specific strategy to provide broadcasters and content owners with advanced solutions in the entertainment marketplace.

For more information, visit StreamTrack.com

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