It's interesting to note that World Wrestling Entertainment's (WWE-NYSE) Facebook page has substantially more likes than all major NFL pages put together. Professional wrestling is a great sport, period.
In looking at the stock, I think its dividend yield is attractive, at around 5.5%.
However my perspective changes when I consider that its stock price was in the teens a few years ago.
In the last two years, the company's revenue and gross profit growth have been less than one percent per year.
Assuming that growth = zero, I could arrive at a target stock price of about $4.28, or its dividend of $0.48 divided by my estimate of its cost of equity capital of about 11.21%E. E is for Estimate. 11.21%E = (13.74%-1.70%)*0.79 +1.70%; where 13.74% is the historical return on SPY, the S&P 500 SPDR, and 1.70% is the 10-year US Treasury Note rate; and 0.79 is the stock's beta from Yahoo Finance.
Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours.