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LookingConfident
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Longstanding investor in Looksmart (and a 68 yr old ex-tradesman), who has a passionate interest in the problems of newspapers along with their success in all their monetisation attempts made, on the web. For the "times are indeed, a changin", I feel. [17th of Aug, 2011 - Print media... More
  • For Advertisers - A Global CPA Marketplace With 1.5 Trillion Available Monthly Impressions 0 comments
    Jun 29, 2012 2:43 AM

    The market has been told that Looksmart is now fully operating on a CPA/CPV basis. (Cost per action - cost per view.)

    Marketers get to 'target' users and or, select audiences that have shown 'search intent' - with this data (info) being provided to Looksmart for it's "exclusive" use, by the search engines.

    Yes (as has been pointed out on this thread), those "in market" users are derived from the 'over 5 Billion search queries a day' ....... that Looksmart receives from the Search Engines-Like Google, Yahoo/Bing, 7Search, ASK, etc

    Full story: For advertisers - A (no friction) Global CPA marketplace with 1.5 Trillion available monthly impressions. http://tiny.cc/13clgw

    Always, only an opinion.

    And a now, quickly growing (CPA) Global Marketplace?

    Estimated percentage of global internet users who visit looksmart.com:

     Reach %Change
    7 day0.0068%+17%Change in Reach % over the trailing 7 day period
    1 month0.006%+37%Change in Reach % over the trailing 1 month period
    3 month0.00505%+9%Change in Reach % over the trailing 3 month period


    (As per Alexa - www.alexa.com/siteinfo/looksmart.com#)

    LOOK: $0.7620 Down 0.0080 (-1.04%)

    Note: Today's closing share price value (above) sees LOOK having a Market Cap of just $13.18M.- Looksmart came out of the First Quarter with $22.6 million in cash. (Go figure!!)

    LC

    ps; An "Update" on Traffic, Folks!

     Reach %Change
    7 day0.007%+18%Change in Reach % over the trailing 7 day period
    1 month0.0063%+45%Change in Reach % over the trailing 1 month period
    3 month0.00511%+10%Change in Reach % over the trailing 3 month period

    Disclosure: Long LOOK and excited to be so! :)

    .

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