darrellheaps'  Instablog

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Co-Founder and CEO of Q4 Web Systems. Interested in investor relations websites, web disclosure, IR 2.0, social media and the changing media landscape.
My company:
Q4 Web Systems
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Q4 Blog
  • Public Company Use of Social Media for Investor Relations – Summer 2010 0 comments
    Jul 29, 2010 7:05 AM


    Download the latest Q4 Whitepaper on social media for public companies.
    We’re thrilled to announce our latest report on the use of social media by public companies for investor relations.  If you’d like to get right to the report you can download it here.
    Last year we released two research reports onTwitter for investor relations.  At that point, our sample of 350 companies told us that 35% were using Twitter for IR, in the current report you’ll see this adoption is now at 65%.

    However, it’s not all about Twitter. So we expanded our research to include Facebook, LinkedIn, Blogs, YouTube and SlideShare.  Their respective adoption rates for IR came in at:

    • 37% Facebook
    • 29% YouTube
    • 10% Corporate blog
    • 10% SlideShare
    • 93% LinkedIn
    Social Media Used by Public Companies for IR

    What impresses me the most about the state of the market is just how many companies are using social media . We’ve included hundreds of examples in this report and we’ve literally just scratched the surface.

    The complete report is 96 pages and has tons of tables, charts and web links.

    Register on the landing page and we’ll email you the whitepaper right away.

    We hope you enjoy it.

    Let us know what you think in the comments below! Is social media for IR reaching a tipping point?

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  • Just posted my first Instablog "Report Reveals 175% Increase in Adoption of Twitter for Investor Relations during Q3" http://bit.ly/3XNJWb
    Nov 19, 2009
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