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Robin Trehan
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Robin Trehan has a Bachelor’s degree in Economics and Public Administration, a Master’s degree in International Business Finance and Marketing from ENPC School of International Management (France) and a Master’s degree in Electronic Commerce/Systems (E-business) from Grenoble Ecole De Management... More
  • 10 P's Of Marketing Defined By Robin Trehan  0 comments
    Jul 26, 2012 4:37 PM

    Robin Trehan defines the 10 P's of Marketing.

    10 P's of marketing from

    1. Product- What Product
    2. Price- What Price
    3. Place- What Pace
    4. Promotion- What kind of Promotion
    5. Public- What customer base or target audience
    6. Personalization- Personalization of the Product to the target customers and customer segment
    7. Payment- It will include the key component of forms of payment and the cut for the payment processors and processing of product sold.
    8. Purse- financial strength of customers or target audience
    9. Pouch- how much % of the Purse the company is able to capture and what the % captured by competitors.
    10. Principal- which is the Capital invested in the product to define the ROI

    Robin Trehan, is marketing and brand expert with B.A, MIB and MBA

    Themes: marketing, brand
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