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Douglas Tengdin CFA
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I have been involved with markets and money management since 1974, when I got a job as a mail boy and cage-runner for a small muni bond house in Minneapolis, Minnesota. I managed my first institutional bond account in 1988, received my CFA in 1992, and am now CIO at Charter Trust Company, a... More
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Charter Trust Company
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Global Market Update
  • An Unexpected Journey 0 comments
    Jan 3, 2013 5:13 PM | about stocks: AAPL

    What can The Hobbit teach us about investing?

    Like all literature, the real subject of Tolkien's Hobbit isn't the story it sets out to tell. Its subject is human nature, in all its infinite variety. As such, the story has a lot to say to investors, because investing is just another way of addressing our human nature-fear, greed, mania, complacency-where the tally is marked in dollars and cents, rather than in words on a page.

    And what can investors learn from Bilbo Baggins' adventures? At least three lessons stand out: diversification, flexibility, and perseverance. Diversification is easy to see. Thorin Oakenshield's troop of dwarves contained many types-fighters, scouts, cooks-but it didn't have anyone good at being quiet. That's obvious both in the book and in the movie. Bilbo is selected for just this purpose. He might not be skilled with a sword-at least, not to start-but he has abilities they will need later. In the same way, a diversified portfolio will contain all kinds of investments. Not all are ideal in all environments, but each has its place.

    Flexibility is necessary when you deal with the unknown; investing for the future is an exercise in forecasting, analyzing, and adjusting your plans-because the best laid plans often go astray. So when you own Apple and it declines from $700 to $500 per share, do you buy more or sell out? If you planned to steal a troll's purse and get grabbed by the troll instead, how do you respond? Bilbo shows imagination and initiative. And he is thoroughly versed in the fundamentals of troll-dom.

    Finally, investors need perseverance when things don't go well. That was clearly the case in The Hobbit when Bilbo found himself alone and lost in a tunnel at the root of the mountain. He kept moving forward with little to guide him. In the same way, investors need to know when to stick to their guns when things look dark-as they did in the winter of 2009. Often you have to hang in there in spite of the news.

    Diversification, flexibility, and perseverance all require us to lean against our nature, when we would rather narrow our focus and hole up, or give up. But they are good tools with which to approach markets. Tolkien's work offers sound-and profitable-lessons to us all.

    Disclosure: I am long AAPL.

    Themes: Literature Stocks: AAPL
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