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  • Social Media: Chasm Of Spare Time Or Spring Of Potential? 0 comments
    May 21, 2013 6:55 PM

    As an always on-the-go, fast-paced, and overwhelmingly busy culture, it's interesting the amount of time we dedicate to social networks while crying out for more hours in the day. According to Experian Marketing Services, Americans spend an average of 16 minutes out of every hour browsing, shopping, playing games, or watching entertainment online via social media - that equates to more than two hours during business hours, or more than three hours during average waking hours.

    The study also found that 27% of users' time online is spent on forums and social networks, like Facebook, Twitter and Instagram - that's a hefty chunk of the day that, arguably, is often a waste of time and resources.

    On the other hand, the reach and measure of social media trends and capabilities offers the business world a trove of opportunity to grow business, attract customers and clients, increase brick and mortar visibility as well as online presence, disseminate messages, and raise capital. The investment community is also benefitting from rampant social media use. Not only can social media simplify due diligence, but the SEC recently approved the use of social media platforms as a means for publicly traded companies to release news to shareholders.

    While social media can be a strong vacuum of spare time, it has also birthed services unique to the 20th and 21st centuries. Consider the position of a social media manager, a role that didn't even exist 10 years ago. Media/public relations aren't new services, but the strategy of these industries has evolved into an intricate integration with social networks to create social media relations.

    SocialMediaRelations.us is a full-service social media relations company formed in response to the high demand of the convenience and capabilities of social media for businesses and investors. The company combines traditional communication with the latest social media platforms to develop powerful, far-reaching social media relations platforms that cater to an array of businesses and shareholders.

    Keeping pace with the rest of the online world is vital for survival in this now highly competitive industry - by offerings strategic social media relations, investor relations, public relations, and integrated marketing paired with Web site design, development, and branding, SocialMediaRelations.us is rolling with the tide.

    While some people spend 16 minutes of every hour shopping or browsing status updates, successful organizations and investors are realizing there's money to be made and more than enough social media to go around.

    Please see disclaimer on the MissionIR website http://www.missionir.com/disclaimer.html

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