BluePhoenix Repositions for Legacy Modernization Expansion and Appoints New President
Proven Enterprise Technology Executive, Matt Bell, Tapped to Drive Growth in Legacy Modernization
TEL AVIV, Israel--(BUSINESS WIRE)-- BluePhoenix (BPHX), the leading provider of tools and services for modernizing legacy systems and applications, announced today that Matt Bell has been appointed President. Matt is responsible for BluePhoenix's overall sales and partnering strategy, operations, marketing and revenue. Matt's appointment comes on the heels of significant customer wins in several regions across the globe.
"Expansion is our new focus. And since BluePhoenix is widely known as a leader in Legacy Modernization, we expect it to happen quickly, especially considering our ten years of proven customer deployments, innovative technology and depth of experts," said Matt Bell. "As the overall enterprise market improves and modernization projects get funded, BluePhoenix will deliver higher quality results than typical offshore outsourcing of application conversions. We leverage technology and not people as our primary conversion mechanism with far superior results than our competition, and deliver projects on time and under budget.
Matt is a seasoned sales executive with over 15 years of enterprise technology experience and is known for growing revenue at every company he has led. Prior to BluePhoenix, Matt was the COO of PitchBook Data, a research and technology company that achieved 4x growth last year. Matt also served as VP of worldwide sales and field operations at Skytap, a cloud computing platform provider, where he grew sales over 150% during his tenure. Other previous experience includes VP of sales and business development at email outsourcing company Azaleos, as well as general manager at RealNetworks where he ran enterprise sales and OEM business globally. He spent over five years at Plumtree Software (now part of Oracle) where he ran sales in the western United States, helped the company grow revenue from $3 million to $100 million and IPO.
"BluePhoenix has achieved considerable milestones this year in structuring the company and as we enter into our next stage of growth Matt's experience driving sales strategy and partnerships for technology companies makes him the right person for the job," said Shimon Bar-Kama, CEO of BluePhoenix. "With Matt at the helm, we're confident that BluePhoenix will see a new level of success as we release new versions of our tools and partner with leading systems integrators to address the needs of the Legacy Modernization market.
About BluePhoenix Solutions
BluePhoenix Solutions, Ltd. is the leading provider of value-driven legacy IT modernization solutions. The BluePhoenix portfolio includes a comprehensive suite of tools and services from global IT asset assessment and impact analysis to automated database and application migration, rehosting, and renewal. Leveraging over 20 years of best-practice domain expertise, BluePhoenix works closely with its customers to ascertain which assets should be migrated, redeveloped, or wrapped for reuse as services or business processes, to protect and increase the value of their business applications and legacy systems with minimized risk and downtime.
BluePhoenix provides modernization solutions to companies from diverse industries and vertical markets such as automotive, banking and financial services, insurance, manufacturing, and retail. BluePhoenix has 10 offices in the USA, UK, Italy, Romania, Russia, and Israel.
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Nir Peles, +972-9-9526110
Source: BluePhoenix SolutionsCopyright Business Wire 2012