Puffs® Partners with Dress for Success’ San Francisco Affiliate to Help Local Women Put Their Best Face Forward
Puffs Offers Makeovers to Those in Need in the Bay Area and Continues to Inspire a Community Via Facebook
SAN FRANCISCO--(BUSINESS WIRE)-- The Puffs brand has partnered with the Dress for Success organization to provide beauty and wardrobe makeovers for deserving women across the country. Kicking off in the heart of San Franciscos Lower Haight District, professional makeup artists and stylists were on hand at the Wak Shack Salon today to help women look and feel their best as they begin new chapters of their personal and professional lives.
Women at the Dress for Success "Best Face Forward" event sponsored by Puffs get their hair and make-up done Monday, September 10, 2012, at Wak Shack Salon in San Francisco, Calif. (Photo by Alison Yin/AP Images for Puffs)
Puffs believes every woman deserves to look in the mirror with confidence and feel beautiful. To show support for that belief, Puffs is hosting a community on their Facebook page where people can share their inspiring words on how they put their best face forward every day. Participation in the conversation will give fans the opportunity to donate to Dress for Success and make them eligible to win prizes.
Like Puffs, Dress for Success aims to help women get a fresh new start in both work and in life, said Laura Dressman, Puffs communications manager. Were proud to partner with such an uplifting organization and are happy to offer a day of beauty to deserving women here in San Francisco. We also hope that fans everywhere will visit our Facebook page to help us honor the beauty in all women.
Puffs tissues have always been what people reach for when suffering from cold and allergy symptoms, but Puffs are designed with your entire face in mind. Whether caring for a cold, applying makeup, or blotting away perspiration, Puffs looks to tackle all of the things your face has to face throughout the day. This is the brands first makeover event for this program, with two additional events taking place in Chicago and New York City.
Dress for Success helps provide women with the confidence and tools they need to transform their lives both personally and professionally, said Gia Barsi, Program Coordinator of Dress for Success, San Francisco. By partnering with Puffs, we know our clients are leaving Wak Shack Salon with the confidence they need to put their best face forward as they re-enter the workforce.
Now through October 12th, a tab on the Puffs Facebook page will allow people to upload their inspirational quotes, tips and stories on how they put their best face forward every day. As fans submit their tip, Puffs will donate a minimum of $100,000 to Dress for Success Worldwide to help promote the economic independence of disadvantaged women. Also, with every entry, fans will be entered into a sweepstakes to win one of 60 Procter & Gamble (PG) beauty baskets as well as a grand prize trip to New York City for a beauty makeover.
Each submission will be hosted on a gallery within the tab where Puffs fans can gain confidence through the inspiring words of others in their community. The brand will post weekly themes to spark ideas, but fans are encouraged to post their own quotes, tips or stories that show support of the Puffs Facebook community and the women of Dress for Success.
Visit www.Facebook.com/Puffs for more information.
Puffs tissues are designed for everything your face has to face. Whether youre caring for a cold, touching up makeup, or gently smoothing imperfections, were committed to one thing a facial tissue that helps you put your best face forward. Puffs Plus with Lotion has moisturizing lotion with shea butter, aloe and Vitamin E to sooth sore noses. Puffs Ultra Soft & Strong to hold up to your strongest sneezes or softest beauty touch-ups. Puffs Plus with the Scent of Vicks® has a touch of mom in every tissue for that extra comforting when you need it most. For more information on Puffs, visit www.puffs.com.
About Dress for Success
Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than 120 cities in 13 countries. To date, Dress for Success has helped more than 650,000 women work towards self-sufficiency. Dress for Success adheres to Better Business Bureau and government regulations regarding cause marketing campaigns. Although Dress for Success is the beneficiary of proceeds through its partnerships, we, including our Affiliates, have no ability to sell or distribute products for our partners. However Dress for Success may publicly acknowledge its corporate partners, but because of our non-profit status, we cannot advertise for our partners or promote our partners products or services. Dress for Success cannot agree to sell, loan or distribute its mailing list or e-mail addresses to third parties. Visit www.dressforsuccess.org to learn more.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50403005&lang=en
P&G Media Contacts:
Procter & Gamble
Laura Dressman, +1-513-634-7363
Stephanie Herzfeld, +1-646-500-7653
Source: Procter & GambleCopyright Business Wire 2012