Entravision Communications Corporation Provides Extensive Spanish-Language Coverage of the Election for Growing Latino Audience
SANTA MONICA, Calif., Sept. 12, 2012 /PRNewswire/ -- Entravision Communications Corporation (EVC) today recapped its extensive coverage of the Republican National Convention (RNC) and Democratic National Convention (DNC) and its exclusive one-on-one interview with President Barack Obama which aired Monday, September 3rd across the company's television and radio properties. Entravision will continue to provide extensive election coverage of national, state and local races through Election Day, November 6th.
Over the last two weeks, Entravision has leveraged its television, radio and digital assets to provide the Latino community with the most complete coverage of the highly-anticipated political conferences. The pinnacle of this coverage was the exclusive one-on-one interview with President Obama, which aired on Labor Day on Entravision's local nightly newscasts and on various radio properties, many of which are located in key battleground states such as Arizona, Colorado, Florida and Nevada. Entravision was the only Spanish-language media outlet granted an interview with the President during his recent visit to Colorado. The interview with the President focused on many of the key-topics that are most relevant to Latino voters such as the economy and immigration reform.
"We are honored to have the exclusive opportunity to interview President Obama in one of our fastest-growing markets and bring that interview to all the viewers we serve across our multi-media platforms," said Walter Ulloa, Chairman and Chief Executive Officer of Entravision. "Latino voters are playing a significant role in this year's election, and this opportunity provided our viewers with an in-depth look at the important issues facing our country and the Latino population today. Through our ongoing coverage leading up to November, we hope to inspire the Latino community to vote on Election Day."
"Perspectiva Nacional con Armando Guzman," Entravision's weekly public affairs show, also covered the RNC on its Sunday, September 2nd broadcast, which included interviews with Hector Barreto, former Administrator of the Small Business Administration and Rosario Marin, former U.S. Treasurer. The show also included an interview with the Chairman of the Democratic National Convention and Mayor of Los Angeles, Antonio Villaraigosa, who provided his outlook on the Republican meetings in Tampa, along with a preview of what to expect from his party's upcoming convention.
"Perspectiva Nacional con Armando Guzman" also aired a special from the DNC on Sunday, September 9th, which included interviews with Director of the White House Domestic Policy Council, Cecilia Munoz as well as former Congressman Bill Richardson and NALEO Executive Director Arturo Vargas.
"All of Entravision's efforts around the election are a testament to our ongoing commitment to keep our audiences up-to-date with the latest issues and current events on both the local and national levels. Entravision has also been an active member of the Ya Es Hora campaign, The National Association of Latino Elected and Appointed Officials (NALEO), the National Council of the Raza (NCLR) and Mi Familia Vota, and has partnered with a number of organizations on public service campaigns," continued Mr. Ulloa.
About Entravision Communications Corporation
Entravision Communications Corporation is a diversified Spanish-language media company utilizing a combination of television, radio and digital operations to reach Latino consumers across the United States, as well as the border markets of Mexico. Entravision is the largest affiliate group of both the top-ranked Univision television network and Univision's TeleFutura network, with television stations in 19 of the nation's top 50 Hispanic markets. The company also operates one of the nation's largest groups of primarily Spanish-language radio stations, consisting of 49 owned and operated radio stations. Additionally, Entravision has a variety of cross-platform digital content and sales offerings designed to capitalize on the company's leadership position within the Hispanic broadcasting community. Entravision shares of Class A Common Stock are traded on The New York Stock Exchange under the symbol: EVC.
SOURCE Entravision Communications Corporation