Omnicom Group Agencies Win Big at 2012 Spikes Asia Festival
SINGAPORE, Sept. 24, 2012 /PRNewswire/ -- Omnicom Group (OMC), the leading global marketing and communications company, won a record 117 creative awards at the 2012 Spikes Asia Awards and Festival in Singapore, significantly outpacing the competition.
BBDO received the night's top honor, winning Network of the Year, with DDB placing second. In this category, Omnicom networks have finished in the top spot each of the last three years.
Omnicom's wins continued with DDB Sydney taking the Agency of the Year Award, and BBDO Guerrero, Makati City, finishing in the top three. Whybin\TBWA Group Sydney also placed in the top three in the Media Agency of the Year Award.
Clemenger BBDO Melbourne swept the competitive new Creative Effectiveness division of the Spikes Asia Awards program, winning the Grand Prix for "Break Up" on behalf of National Australia Bank, while DDB Sydney won the Grand Prix in Print for "Bikers-Police" on behalf of Volkswagen.
Over thirty agencies in 10 countries contributed to Omnicom's record performance at Spikes this year.
"We want to congratulate all of our firms on the record number of awards they received for their client work in the Asia-Pacific region. Our success at this year's Spikes reflects Omnicom's global creative leadership and our deep commitment to continually setting the new gold standard in creative excellence," said John Wren, Omnicom president and chief executive officer.
This year's Spikes Asia Awards was reported to be the most crowded and competitive program in the show's history, with a record 4,860 campaigns vying for the chance to win top creative honors. As Asia-Pacific's most prestigious creative awards festival, Spikes Asia rewards the best work in Creative Effectiveness, Film, Print, Outdoor, Radio, Digital, Direct, Promo & Activation, Media, Design, Film Craft, Print & Poster Craft, Integrated, Mobile, PR, and Branded Content & Entertainment. The annual Festival is designed to recognize the most outstanding creative agencies and communications industry work being done throughout the fast-growing Asia-Pacific region.
For a full list of winners, please visit the official festival website:
About Omnicom Group Inc.
Omnicom Group Inc. is a leading global marketing and communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
For further information on Omnicom and its agencies, please visit www.omnicomgroup.com.
SOURCE Omnicom Group