Pfizer (PFE) plans to start selling Viagra online, according to an AP report. The initiative...

|About: Pfizer Inc. (PFE)|By:, SA News Editor

Pfizer (PFE) plans to start selling Viagra online, according to an AP report. The initiative could serve as a test run by Big Pharma over disrupting its current model to look at online distribution for treatments viewed as more embarrassing to buy in person. Drugstore operators (CVS, WAG, RAD) will be watching the development very carefully. PFE -0.1% premarket.