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Amazon (AMZN +0.4%) keeps adding to its portfolio of video content by signing a new deal with...

Amazon (AMZN +0.4%) keeps adding to its portfolio of video content by signing a new deal with Comcast (CMCSA -0.4%) for shows from NBC and other NBCUniversal networks. As is standard, the shows will be available on Prime Instant Video several months after they originally air.
Comments (4)
  • AMZN offers every indication publicly and privately that they intend to achieve streaming video catalog parity/comparability with NFLX over the next several years. This would mirror what they did with their digital music offer in competition with AAPL. AMZN doesn't operate in many lines of business at an inventory deficit. It'll be interesting to see what this increasing competition does to content cost escalation.
    16 May 2013, 10:06 AM Reply Like
  • The metaphor is shifting from "Platform is King" or even "Device is King" to "Content is King", with Video content providers squeezing top dollars pitting Cable, Netflix, Amazon, Google against each other. Beyond that, as content becomes device and platform agnostic they can dispense with all these middlemen. HBO has shown the way leveraging Cable into its own online platform HBOgo.com which I think in due course will be untethered from Cable. Sony, when it gets its act together, will leverage all the investments made in studios and content. I think the streaming content platforms will have to find another fork of innovation soon to stay relevant.
    16 May 2013, 12:43 PM Reply Like
  • Amazon will surprise all of us with what it will do with steaming. There has yet to be a one source tops all for local programing, all television (news, weather, movies, ALL sports), and the latest block buster movies and any other movies. This will be provided commercial free for a subscription -- something that will replace Time Warner and the rest of its ilk. those not wishing to pay up for the most sophisticate ad free streaming will have the option for commercial streaming, albeit cheaper than ad free. One will no longer need a three or four entanglement of other providers. Amazon will become the streaming hub of your entertainment center.
    16 May 2013, 10:53 AM Reply Like
  • when will they add higher profits?
    16 May 2013, 10:57 AM Reply Like
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