More on Yahoo/Tumblr: Kara Swisher reports Tumblr founder/CEO David Karp "will stay at Yahoo for...

More on Yahoo/Tumblr: Kara Swisher reports Tumblr founder/CEO David Karp "will stay at Yahoo for four years at least and retain much control over the service." There are concerns about how Yahoo will deal with Tumblr's mountains of adult content without alienating either users or advertisers; Peter Kafka argues they're overblown, since marketers decide which blogs to advertise on. Discussing comparisons between Tumblr and Yahoo's failed 1999 acquisition of Geocities, Tristan Louis notes Tumblr has seen top execs jump ship. But he adds Geocities faltered in part because a flood of ads drove users away; Tumblr seems to be avoiding that pitfall.

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Comments (6)
  • wyostocks
    , contributor
    Comments (9113) | Send Message
    Paying a billion dollars for a company with about 150 million in sales has got to work out just fine. Sure, this time is different.
    19 May 2013, 02:31 PM Reply Like
  • ajblo1
    , contributor
    Comments (157) | Send Message
    what is wrong with paying 7 X sales?
    19 May 2013, 02:59 PM Reply Like
  • DoctoRx
    , contributor
    Comments (7314) | Send Message
    19 May 2013, 02:47 PM Reply Like
    , contributor
    Comments (12) | Send Message
    It's only money!!
    19 May 2013, 07:50 PM Reply Like
  • jumpnjoey77
    , contributor
    Comments (1193) | Send Message
    Another Myspace.
    19 May 2013, 11:51 PM Reply Like
  • Chris Lau
    , contributor
    Comments (3981) | Send Message
    Will Yahoo run it to the ground like it did with Flickr? If not, then things will be different this time.
    20 May 2013, 12:02 AM Reply Like
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