Coffee Holding Co. (JVA), a favorite of both short-sellers and coffee speculators, is up 7.4%...

|About: Coffee Holding Co., Inc (JVA)|By:, SA News Editor

Coffee Holding Co. (JVA), a favorite of both short-sellers and coffee speculators, is up 7.4% after announcing it's investing $2M to obtain a 40% stake in an instant coffee venture called Global Mark. The company claims sourcing instant coffee from Global Mark will lower its annual costs by 10%. Green Mountain Coffee (GMCR +5.2%) is also rallying, thanks to an upgrade to Outperform from William Blair.