How will Netflix (NFLX) finance its steadily rising streaming content costs? Long-time bear...

|By:, SA News Editor

How will Netflix (NFLX) finance its steadily rising streaming content costs? Long-time bear Rocco Pendola thinks the company, which recently announced a major convertible offering, will do it by selling off their DVD division. However, he's skeptical a suitor will line up for the streaming business, and thinks big media outfits will take further steps to pool their online video offerings and "box out the middlemen."