May Auto Sales preview: Analysts expect the big Memorial Day weekend to have helped boost the...

|By:, SA News Editor

May Auto Sales preview: Analysts expect the big Memorial Day weekend to have helped boost the monthly U.S. sales tally for automakers to the best level in 6 years as the allure of energy efficient models and easier credit terms helps to motivate buyers. By the numbers, Nissan (NSANY.OB), Volkswagen (VLKAY.PK), and Ford (F) are forecast to see the biggest Y/Y gains - while by segment full-size pickup trucks and compact crossovers are viewed as doing most of the heavy lifting. General Motors (GM) is pegged at a +250K unit month, while Toyota (TM) may have the lost the most market share. On the electric-vehicle front, a pricing war should lift sales a bit at the expense of profitability - while the Tesla Motors (TSLA) juggernaut rolls on.