Google's (GOOG) move to place its own flight-search service at the top of search results for...

|By:, SA News Editor

Google's (GOOG) move to place its own flight-search service at the top of search results for queries on flights rattles online travel players such as Expedia (EXPE), Orbitz (OWW), and Priceline (PCLN) which generate 10%-20% of their traffic from Google-generated searches. The travel sites say that Google is violating the spirit of DOJ guidelines set for its entry into the $11B market to book flights online.