Smoking rates in the U.S. dipped even lower than expected, according to data released by the...

Smoking rates in the U.S. dipped even lower than expected, according to data released by the CDC. Last year, only 18% of adults in the U.S. identified themselves as smokers after the rate stalled around the 20% to 21% range for a seven-year period. The news isn't a shock for Big Tobacco (MO, LO, RAI, BTI) which has been pitching the case that electronic cigarettes will be a billion-dollar business.

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Comments (5)
  • pearls before swine
    , contributor
    Comments (355) | Send Message
    Electronic cigarettes will probably catch on. But, I don't think they will benefit Big Tobacco. They are so cheap to make that it will be difficult to charge a huge mark up, or to create product differentiation.


    When they catch on, I'm sadly going to have to let my multi-decade tobacco stock positions go and look for some other vice play.
    18 Jun 2013, 03:50 PM Reply Like
  • donlsales
    , contributor
    Comments (123) | Send Message
    While the e-cig market could get crowded, the big tobacco companies will dominate the market at retail and write contracts that will include both cigarettes and e-cigs.
    18 Jun 2013, 07:18 PM Reply Like
  • surfspray
    , contributor
    Comments (32) | Send Message
    take any government statistic with large dose of salts, that includes the likes of WHO. Beyond that many smokers will not admit to the habit.
    18 Jun 2013, 04:26 PM Reply Like
  • Matthew Mazurczak
    , contributor
    Comments (1477) | Send Message
    Couple things here...


    1. Statement goes by people identifying themselves as smokers. Is smoking not considered socially unacceptable? Who wants to admit or be bothered by some pollster? Secondly did they poll EVERYONE? You get my drift.


    2. E cigarettes are going to be a huge business. Big tobacco knows this and is positioning itself accordingly with LO, RAI, MO's recent announcements/aquisition.


    3. E cigs are already big business on the east and west coast (think population density and trend starters) and getting bigger.


    4. Best pure play on E cigs is Vapor Corp, VPCO. Only pure e cig play and profitable with only 40-60 million market cap.
    18 Jun 2013, 04:54 PM Reply Like
  • seIII
    , contributor
    Comments (217) | Send Message
    Government is praying that e cigs catch on because they need the tax revenue.
    18 Jun 2013, 11:24 PM Reply Like
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