Intel's (INTC) Atom CPUs are now being given "the same importance" as more powerful Core CPUs,...


Intel's (INTC) Atom CPUs are now being given "the same importance" as more powerful Core CPUs, and it's possible Atom could adopt a cutting-edge process faster than Core in the future, says CEO Brian Krzanich. Intel's Bay Trail (due in Q4, aimed at tablets, and fueling cannibalization fears) and Merrifield (due in Q1, aimed at smartphones) Atom CPUs will deliver big performance gains, thanks in part to their use of the same 22nm process used by Core CPUs. While upbeat about Intel's mobile prospects, Krzanich strikes a more cautious tone about its Web TV efforts. "We're experts in silicon, we're experts in mobility ... But we are not experts in the content industry."

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Comments (2)
  • zack54
    , contributor
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    maybe they should hook up with Lionsgate for expertise in the content industry.
    28 Jun 2013, 07:39 PM Reply Like
  • getgl
    , contributor
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    Great idea as I hold both long. Also, I have to say that I admire the honesty Krzanich showed in his comment. Without bringing in somebody more expert in content, this could be Intel's worst idea.
    29 Jun 2013, 03:10 AM Reply Like
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