Some Zynga (ZNGA) commentary: 1) Farhad Manjoo sees Zynga's strategy - expanding into mobile,...


Some Zynga (ZNGA) commentary: 1) Farhad Manjoo sees Zynga's strategy - expanding into mobile, real-money, and "mid-core" gaming while retaining a devoted Facebook base - resembling Don Mattrick's efforts to turn the Xbox into a living room hub. 2) Mitali Pattnaik remains pessimistic, citing a culture that "ended up building a company of cut-throat mercenaries, focused more on distribution than on their products," and which she thinks has undermined Zynga's mobile efforts. 3) Evelyn Rusli wonders just how much power Mattrick will have, given Mark Pincus remains chairman/chief product officer and will "jointly run a new executive committee with Mattrick to oversee some of the larger strategy decisions." (previous)

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  • Stone Fox Capital
    , contributor
    Comments (9648) | Send Message
     
    that 3rd issue could be the big problem. Somebody has to be in charge other than Pincus and it isn't clear if that is the case.
    3 Jul 2013, 05:09 PM Reply Like
  • seekasp
    , contributor
    Comments (118) | Send Message
     
    Given Mr Mattrick's track record, I'm buying in.
    3 Jul 2013, 05:24 PM Reply Like
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