Seeking Alpha

eMarketer estimates U.S. mobile ad spending rose 89% in 2011 to $1.45B, trouncing a prior...

eMarketer estimates U.S. mobile ad spending rose 89% in 2011 to $1.45B, trouncing a prior forecast. Sales are expected to reach $2.6B in 2012. Google (GOOG) has a dominant share of the mobile search ad market (45% of spending), and is believed to have a leading 25% share of the U.S. mobile display ad market (31% of spending). Millennial Media, which just filed for an IPO, is believed to have 18% of the display ad space.
Comments (0)
Be the first to comment
DJIA (DIA) S&P 500 (SPY)
ETF Tools
Find the right ETFs for your portfolio:
Seeking Alpha's new ETF Hub
ETF Investment Guide:
Table of Contents | One Page Summary
Read about different ETF Asset Classes:
ETF Selector

Next headline on your portfolio:

|